Why Your Business Needs Video Now More Than Ever [infographic]

If your business hasn’t used video as a marketing tool up to this point, it’s time to start. Video is becoming increasingly popular, and now, even small businesses can create and share high-quality videos to market their services. The Rising Popularity of Video Not...

There are two great things about videos: their effectiveness and the many ways they can be used.

At Christi Lowe Productions in Fayetteville, North Carolina, we want to show your business how corporate videos of all types can put an infusion of interest into your business. Our blog is designed to inspire you to think beyond the proverbial box so that you can make the best use of the wide variety of videos that we can create for your company. We love making people happy and watching their business grow because of our videos/photos, and our blog is how we share ideas to do exactly that.

Raw Footage vs Final Product

Raw Footage vs Final Product

What's the difference between raw footage and the final product when it comes to copyright? In this third part of a five part series, we look further into copyright law and some things to consider when you create content, outsource content, and/or sub-contract anyone...

Copyrights for Work for Hire

Copyrights for Work for Hire

In this second part of a five part series, we look at the copyrights for work for hire and some things to consider when you create content, outsource content, and/or sub-contract anyone to perform work for your business. Take a look at the video below and the...

The Basics of Copyright

The Basics of Copyright

Understanding Copyright Law can be confusing for any business owner or creative professional. In this first part of a five part series, we look at the basics of copyright law and some things to consider when you create content, outsource content, and/or sub-contract...

Every Business Needs A Branding Video

Every Business Needs A Branding Video

Brand videos are an essential marketing tool that small businesses should utilize, sadly many small business pay them no mind. Nowadays, large corporate businesses are not the only people that benefit from video content marketing. Due to technological advancement...

5 Types of Videos You Should Use to Boost Your Marketing Success

5 Types of Videos You Should Use to Boost Your Marketing Success

Gather insight from these effective types of videos for your business - testimonials, product reviews, and more! In these days marketing your business requires way more than creating print ads or putting words on a page. 70% of marketers claim video marketing is...

4 Reasons to Use Video Marketing

4 Reasons to Use Video Marketing

Reaching a greater number of customers As marketers are finding more effective ways to reach audiences, videos have become an important staple of the strategic conversion. You can utilize video content as a useful and effective digital marketing tool to add your...

6 Steps of Social Media Marketing Plans

6 Steps of Social Media Marketing Plans

    How to Create a Social Media Marketing Plan Love it or hate it, social media has become a necessary part of any successful marketing strategy. It can be a daunting task figuring out how to build one from scratch, especially if you aren’t even sure what a social...

Are You Hurting Your Business With Low Quality Videos?

Are You Hurting Your Business With Low Quality Videos?

Are your potential customers tuning in-only to hit the close button after the first few seconds? It’s ok to admit it, you aren’t alone. Videos with boring, poorly crafted content are hard to watch. You wouldn’t watch them, so why should your customers? The quality and...

3 Things to Know Before Hiring a Drone Pilot

3 Things to Know Before Hiring a Drone Pilot

    Drone footage is not only cool- it’s becoming a necessity for real estate agents and businesses across the country. But there are rules and regulations in place that you must be aware of.  Did you know that all commercial drone pilots have to pass the FAA’s part...

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