If your business hasn’t used video as a marketing tool up to this point, it’s time to start. Video is becoming increasingly popular, and now, even small businesses can create and share high-quality videos to market their services.
The Rising Popularity of Video
Not only is video becoming more popular, but it’s also becoming more widespread, as evidenced by these statistics:
- 86% of marketers use Facebook videos for marketing purposes.
- 91% of marketers plan to use video as a marketing tool in 2023.
- 90% of marketers prefer YouTube for sharing video.
Types of Videos to Create
You can create your marketing campaigns to the next level by creating these types of videos:
- Product demonstrations geared towards new users or customers
- Short video product features to help a new product gain more attention
- Customer testimonials to help you win new business
- Informational videos that cover trends and applicable topics in your industry
How We Can Help
- We’d love to hear your ideas! We can come in and help you create a marketing video from concept to final files.
- Sign up for our Video Production Master Class to learn how to make your own marketing videos in-house.